A leading regional airline partnered with audioadpro to promote its direct route from Scotland to Northwest Ireland. Designed to capture both interest and action, the campaign focused on select outcodes in Scotland and engaged the most relevant travel audiences, such as frequent flyers, holiday app users, and outdoor adventure enthusiasts. The ads were delivered via 300+ audio publishers and with an impressive 12.3% conversion rate, the campaign highlighted how well-targeted digital audio can capture attention, encourage engagement, and deliver measurable business outcomes for airlines.