audioadpro case studies
Reaching homeowners & broadband switchers with intelligent audio advertising
Performance
Performance
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Overview
Targeting homeowners & movers in 35 outcodes with the help of audioadpro.
The campaign reached 104,726 unique listeners, driving significant engagement and salience with its target customers.
Campaign
A UK telecoms provider worked with audioadpro to promote its broadband services across Yorkshire & The Humber, serving ads exclusively to listeners showing signals of being in a buying window, such as likely home movers and customers of competitor suppliers. The campaign achieved a 97% listen-through rate and an overall frequency of 11.49, recording over 2.6k total visits to its address search action!
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