audioadpro case studies
Getting Passengers Onboard Local Bus Routes with Digital Audio Advertising
Performance
Performance
% conversion rate
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unique website visits
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total reach
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Overview
Targeting commuters and public transportation users with the help of audioadpro.
This 4-week campaign reached local travellers along the bus route corridor, driving over 6,895 attributable total website visits.
Campaign
The local transport provider partnered with audioadpro to run a hyper-targeted digital audio advertising campaign with bespoke audience curation and precision geo-mapping. Promoting a key route connecting a major northern city to a nearby town, the campaign recorded strong interest with 1,457 attributable unique website visits from tracked listeners.
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