audioadpro case studies
Driving Finance Leads: Digital Audio Advertising for a UK Car Dealership Group


Boosting auto finance conversions through location and intent-based digital audio targeting.
Reaching over 33,000 listeners across two UK cities and achieving a 13.87% conversion to site visits for a leading car dealership group.
To promote finance offers across the Midlands and North East, the brand partnered with audioadpro to launch a one-month precision digital audio campaign. Two audience strategies – targeting in-market car buyers and subprime finance seekers – were built using audioadpro’s audience curation and advanced data layering. Ads were delivered across 500+ trusted audio publishers including Spotify and Acast, and tracked via audioadpixel for full-funnel visibility across channels such as podcasts, music streaming, mobile games, and digital radio. Notably, 23.5% of website visitors progressed to deeper landing pages, demonstrating high engagement and strong message relevance.
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