
audioadpro case studies
Boosting Used Car Sales in South Wales Through Targeted Digital Audio Advertising
Performance

Performance
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unique listeners
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offer-specific page visits
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Overview
Targeted digital audio ads increase used car sales engagement.
The campaign reached 70,719 unique listeners, driving over 2,619 website visits with strong delivery across targeted audiences.
Campaign
To promote a used car offer in South Wales, the automotive retailer partnered with audioadpro to run a precision-targeted digital audio campaign. Using a combination of geo-targeting and bespoke audience curation, the campaign reached only those in-market for a vehicle, delivering tailored messaging via 270+ trusted audio publishers – across music streaming, digital radio, podcasts, and mobile games. With a conversion rate of 3.70%, the campaign demonstrated the power of audioadpro’s advanced targeting to drive meaningful engagement and real-world results.

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