audioadpro case studies
Precision digital audio campaign drives strong online casino engagement
Performance
Performance
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Overview
Reaching gambling, lottery, and arcade gaming audiences with the help of audioadpro.
The campaign recorded a 6.84% conversion rate from tracked listeners to attributable unique web visitors, driving significant engagement and 1,971 unique sign-ups.
Campaign
audioadpro activated a precision digital audio campaign curating a bespoke high-value gambling audience to reach users within the UK.
Running across the full digital audio ecosystem, activity aligned with a key race weekend, which drove a clear uplift in performance. audioadpro saw averages of 4,652 daily visitors and 148 daily sign-ups during the event, illustrating a clear impact, with a 73.77% uplift in recorded sign-ups during the race week, compared to the previous. Overall, the results clearly highlight the impact of well-timed digital audio activity and precise audience/geo targeting to maximise campaign efficiency.
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