audioadpro case studies
How a property consultants reached in-market movers with precision digital audio
Performance
Performance
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Overview
Targeting home buyers and movers across Edinburgh with the help of audioadpro.
The campaign recorded a strong 47.02% conversion rate from tracked listeners to attributable unique web visitors.
Campaign
The property consultants partnered with audioadpro to run a hyper-targeted digital audio advertising campaign aimed at people actively in the market for house buying or planning to move within the next year. Complemented by contextual podcast segments related to property buying, the ads were strategically delivered across 300+ delivery lines and recorded a staggering 308,522 total attributable website visits.
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