Transforming automotive Marketing
Drive Leads. Build Brand Recall. Sell More Cars.
In today’s automotive market, timing and targeting are everything. Whether you’re shifting new models, promoting finance options, or driving footfall to your dealership, connecting with buyers at the exact moment they’re in-market (or even earlier to build brand recall) is what sets successful campaigns apart.
Driving Motor Sales with Digital Audio Ads
Motor Industry Pixel-Tracked Campaigns Performance
Fuel Your Message with Intent-Driven Targeting
Not all car buyers are the same. With audioadpro, you can segment audiences based on buying intent, financial status, active shoppers, interests and more – enabling messaging that resonates at the right time, with only right people. This level of audience curation allows your campaign to match specific customer journeys, from promoting end-of-quarter offers to test drive events, finance promotions, or seasonal aftersales drives.
Example automotive audience segments available at audioadpro…
Map Your Market: Reach Buyers Where They Are
audioadpro allows you to control campaign geography like never before. Whether the objective is to reach a 10km radius around your dealership, engage high-intent areas within a city, or activate entire regions via custom-drawn polygons, audioadpro helps you precisely define your audience’s footprint.
Delivering motors ads across hyper-local UK zones – like South Wales, Kent, and Yorkshire – all the way to nationwide campaigns, proves that digital audio can reach car buyers, no matter where they’re tuning in. Whether you’re drawing geo-targets from scratch or supplying postcode sectors, audioadpro builds and brings campaigns to life that deliver locally relevant, high-converting messaging in your own catchment area.
See Who’s Listening and Who’s Buying
audioadpro campaigns don’t just build awareness, they drive measurable action. Using audioadpixel, audioadpro’s tracking and attribution technology, you can gain full visibility into campaign performance.
From reach and unique web visits to promotion views and finance enquiries, audioadpro consolidates all metrics into one single, intuitive report. This technology connects the dots from ad exposure to action across all major publishers – including Spotify, Global, TuneIn, Sonos, and hundreds more.
Plus, by utilising in-store tracking technology, audioadpro can measure device-level visits from audio ad exposure to dealership footfall – seen successfully demonstrated by a recent campaign that tracked over 405 visits during the reporting period, broken down over 115 dealerships.
audioadpro has helped automotive dealerships and manufacturers activate bespoke, data-led digital audio campaigns that deliver real outcomes.
From music and radio streaming to mobile in-game, podcasts, and audiobooks, audio is a core media habit embedded into the daily lives of audiences across the globe. Digital audio advertising is now one of the most powerful tools for automotive businesses looking to drive awareness, engagement, and qualified leads in a fast-moving market.
From new car offers and part-exchange promotions to finance incentives and seasonal campaigns, audioadpro has delivered mulitple motors campaigns in the last 12 months, reaching over 1.3 million in-market automotive listeners and generating upwards of 7 million audio impressions.
Today’s automotive audiences are always on, always connected. Whether commuting, working out, or relaxing at home, they’re tuning in and ready to listen. audioadpro helps you talk to them where they are, with personalised messaging that drives awareness, traffic, and conversions.
Already helping global manufacturers and independent dealerships reach high-intent buyers in the UK, audioadpro is your partner in performance-driven motors marketing.
Drive Leads. Build Brand Recall. Sell More Cars.
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